It will run from January 10, 2011 to February 18, 2011 and will be sponsored by B*capital.
Individual investors can subscribe for free and participate in this competition via www.investexpert.fr. The competition allocates participants the virtual sum of €100,000 to invest in Belgian, Dutch and French shares and options, with the goal of achieving the highest return possible.
Each participant will be aged 18 or older and be subject to rules available on the Internet site. The competition will last 6 weeks. The final top 10 ranking players as well as the most successful weekly performers are rewarded a prize sponsored by B*capital. Those "Investexperts" will be awarded a trip, 9 iPad and champaign boxes
The site www.investexpert.fr will remain open the whole year, excluding competition period, so that individuals can continue to train and learn about investment options.
"Investexpert is a great opportunity for individuals to test their trading skills and implement investment strategies", said Anne Gaignard,Head of Business Development for NYSE Liffe. "This virtual trading platform is a simple, attractive and funny tool which illustrates our commitment to assist and educate investors. "
Philippe Nahum, CEO of B*capital, added: "The volumes traded on options by individual investors in France are still low compared to other European markets. A cause might be the lack of knowledge. This educational platform offers the opportunity to test, to train and to better understand the mechanisms. At B * capital, we believe it is our duty to assist investors and clients, active in trading of options and leveraged instruments, with advisory of a dedicated team of experienced specialist"
